Kim’s got a terrific thread going at Cre8asite on the importance of “about us” or “about me” pages. She starts by pointing to Andy Beal’s new about page (although, if I remember correctly, it’s remarkably similiar to his old one) on his brand new blog. She writes:
For usability, an About Us page is a workhorse in my opinion. When I test sites, I’ve noticed that the kind of introductory content I’m hoping to find on the homepage, such as the what/where/how/why/when details, is hiding quietly in the About Us page. While I’m happy to find this information, it’s a click away from the homepage, where its most needed to make a quick impression.
And she ends with:
We like to think the Internet has brought us all a little bit closer to each other, but the truth is, we’re still seeking ways with our writing and design skills to make profitable or friendly connections. An About Us/Me page, when presented with humor, honesty and true facts, can bring you one step closer to letting someone shake your hand.
I’ve tried my hand at my own about page – it’s relatively personal, but I wonder if it provides the right kind of information… I guess the first question I need to answer is, “what do I want people to know about me?”, followed immediately by “what do people want to know about me?”
If you’ve got advice, I’m ready to make changes.
